The 6 Focus Areas

The transition from a project to a product mindset is defined by a change in focus. In a traditional project management approach, a successful project is one that is delivered within the agreed constraints of time, scope and budget. In the productised approach, however, success is defined by a customers’ needs being met.

 

The six focus areas represent transformative mindsets that facilitate the transition towards a product-centric approach.They are supported by robust strategies to foster these mindsets within teams and entities, and serve as a foundation for the design principles.